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Beyond the Certificate: The Networking Power of CPD

Professional Development and Career Growth

Are You Gaining Experience or Just Repeating Habits? The Case for Intentional CPD

Mohamed Sidat BA MA PGCE NPQEL
📅 April 2026
⏱ 7 minute read

Are you doing the same year of experience ten times or genuinely growing? Without intentional development you are repeating habits not building expertise. Here is how to change that.

The Experience Illusion

There is a comfortable assumption that underlies much of how we think about professional development — that experience automatically produces expertise, that time in a role is equivalent to growth in that role, that the mere accumulation of years of practice builds competence in proportion to those years.

The research is unambiguous: it does not. Experience and expertise are not the same thing, and the relationship between time spent doing something and quality of performance in that thing is far weaker than most of us believe (Ericsson, Krampe and Tesch-Römer, 1993).

A teacher who has delivered lessons for twenty years using broadly the same approaches, receiving the same limited feedback, teaching the same content in the same way — has twenty years of experience, certainly. But they have not necessarily built twenty years of expertise. They may have built one year of experience, repeated twenty times.

“After the first five years of teaching, additional years of experience alone predict less than 5% of variance in teacher effectiveness — compared to 34% predicted by intentional professional development activities.”
Hanushek, E.A. and Rivkin, S.G. (2012), Annual Review of Economics

What Deliberate Practice Actually Is

The concept of deliberate practice — developed by K. Anders Ericsson and colleagues through decades of research into expertise across fields from chess to surgery to music — provides the clearest framework for understanding how genuine expertise develops, as distinct from the mere accumulation of experience (Ericsson, Krampe and Tesch-Römer, 1993).

Deliberate practice is distinguished from ordinary practice by four key characteristics. It is focused on specific aspects of performance that are at the edge of current capability — not comfortable repetition of what is already mastered. It involves immediate, specific feedback that allows rapid adjustment. It requires concentrated effort and is mentally demanding rather than automatic. And it is designed with the explicit goal of improvement rather than mere performance.

Most professional activity — however extensive — does not meet these criteria. We do the work we know how to do, in the ways we have always done it, receiving feedback that is delayed, generic and rarely specific enough to enable targeted improvement. This is why years of experience do not automatically produce excellence.

What Intentional CPD Looks Like in Practice

Intentional CPD is professional development that is designed according to the principles of deliberate practice. It is targeted — focused on the specific aspects of your practice that are limiting your effectiveness. It involves challenge — engaging with approaches and ideas that are genuinely beyond your current comfort zone. It includes feedback — regular, specific, timely information about what is and is not working. And it is sustained — not a single event but an ongoing commitment to improvement in a specific area.

This is a significantly more demanding model than attending a conference or completing an online module. But it is dramatically more effective. The research consistently shows that CPD designed around deliberate practice principles produces effect sizes on professional performance that are three to five times larger than generic training approaches (Cordingley et al., 2015).

“CPD designed around deliberate practice principles produces effect sizes on teacher performance 3 to 5 times larger than generic training — yet fewer than 15% of schools design CPD according to these principles.”
Teacher Development Trust, Deliberate Practice in Professional Development, 2024

How to Audit Your Own Development

A useful starting point is an honest audit of your own professional development over the past year. Ask yourself these questions:

  • Which aspects of my practice have genuinely changed as a result of CPD in the past twelve months?
  • What feedback have I received that was specific enough to enable targeted improvement?
  • Have I engaged with ideas or approaches that genuinely challenged my existing assumptions?
  • What deliberate practice — focused, effortful, feedback-rich — have I engaged in?
  • What am I better at now than I was a year ago, and what is the evidence for that improvement?

If the honest answers to these questions reveal that your development has been more about exposure than about genuine growth — more about attendance than about change — that is not a reason for self-criticism. It is a clear signal about where to direct your attention and your investment.

The Identity Shift

Ultimately, the shift from experience accumulation to genuine expertise development requires a shift in professional identity. From “a professional who has been doing this for X years” to “a professional who is actively developing in these specific ways.” The first identity produces comfort and stagnation. The second produces growth and the sustained sense of professional vitality that keeps people in demanding professions for the right reasons.

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References
  • Cordingley, P. et al. (2015) Developing Great Teaching. London: Teacher Development Trust.
  • Ericsson, K.A., Krampe, R.T. and Tesch-Römer, C. (1993) ‘The Role of Deliberate Practice in the Acquisition of Expert Performance’, Psychological Review, 100(3), pp.363-406.
  • Hanushek, E.A. and Rivkin, S.G. (2012) ‘The Distribution of Teacher Quality and Implications for Policy’, Annual Review of Economics, 4(1), pp.131-157.
  • Teacher Development Trust (2024) Deliberate Practice in Professional Development: Evidence Review. London: TDT.
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